deweymedia - video production, web video and social media blog

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Tuesday
Jun152010

Absurd but Funny - Freedent Puppet Campaign

Can ridiculous sell?  Well this campaign for Freedent gum is going to find out with a series of pieces starring puppets.  Puppets on crack perhaps?  Funny stuff.

 

 

 

Wednesday
May262010

Elegant Simplicity, Embrace Life

This commercial promoting seat belts has been viewed over 7 Million times on YouTube.  One look and you'll understand why.  It's simple and powerful with beautiful music - an idea built around the love of a family.  Elegant simplicity at its best.  The commercial is called embrace life.  The table flying away at the end is the only tricked out part of the spot, but it helps accentuate the importance of wearing those seatbelts.  As you watch this slow-mo spectacular your mind clicks away with other possible violent scenarios that do not play out, thankfully.   Good stuff.

Tuesday
May252010

Short and Sweet Celebs for Red

Here's a great, simple spot that was, no doubt, far from simple to make.  It's for Red and Starbucks UK, showing that Starbucks supports Red and its quest to wipe out AIDS in countries around the world.  What's nice is that the celebs flash by on screen so quickly that it's hard to keep up.  You blink and Julia Louis Dreyfus or Bono are gone. 

Monday
May242010

Let's Colour Ad Campaign / Project 

Here's an ad campaign that has been good for both gray spaces and world paint manufacturers called the Let's Colour Project.  It's an international campaign to brighten up drab spaces with color... or colour as they say in jolly old.   But is it a project or is it an ad?  Sure smells 'ady' to me.  Still it's an impressive two minute long example of some well thought out time lapse filming of some immense spaces as they gain color.  It's fun to watch and a fun listen to - some great music.  The campaign created by EURO RSCG London is for Dulux.   Hopefully you won't be surprised when you are told Dulux is a world paint manufacturer.  Lots of docs were shot in various cities around the world where the painting occured - here's the YouTube Let's Colour Page.

Tuesday
May182010

Rolling Stones Exile Documentary

Here's a trailer for the Rolling Stones documentary, Stones in Exile, about the making of their record Exile on Main Street, recorded in France in 1972.  The film highlights the heyday of the Stones creatively, and explores the band in action, in exile. Not much to object to here with great interviews with the Stones, as they recount their exile from England (due to high tax rates) to record the album in the basement of Mick's villa in Southern France.