deweymedia - video production, web video and social media blog

corporate video, film and documentaries, online video, advertising and online marketing

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Sunday
Apr052009

Cooper the Photographer Cat

Here's an amusing story about a family of photographers/film makers whose cat has a quickly evolving career as a ...  photographer?  What kind of benefits do you think you need to pay a cat photographer?

 

Friday
Mar132009

Head Tennis Jumps into Online Marketing

Tennis rackets might not seem like a natural pairing for an online marketing campaign, but Head's new efforts are quirky and entertaining.  A series of animated shorts explain the virtues of good tennis, but a racket isn't even mentioned until well into the first video which is narrated by tennis star Novak Djokovic.  Takes a little clicking to figure out how to start the film.  Head Speed Lessons.

Thursday
Mar052009

Where did the New Microsoft Campaign Come From: A John Lennon Film?

And now a little backstory on a prior post about a much vaunted Microsoft animated TV commercial campaign...   So how do you turn a 14 year old's interview with a celebrity into a career as an animator? You do what Jerry Levitan did in 1969.  Levitan followed John Lennon, from a meeting at Toronto airport to his hotel room and wangled an interview with the Beatles lead man.  Then he turned the inteview into an animated film that was nominated as the best short animated film at the 2008 Oscars.  Here's a link to the story in Paste Magazine.  The Micrsoft campaign sure looks like the work of Levitan's team members to me.

Tuesday
Mar032009

Bruce Lee Playing Unbelievable Ping Pong

Why this clip?  No reason at all except it's great stuff to watch and nearly impossible to believe.  He seems to have the paddle attached to num-chucks, but we'll let you evaluate the video.  What do you think?  Is it real?

While we are on the martial arts, here's another one for you: Triple Decker Kick.

Friday
Feb272009

Web Video Future Moving Away from User Generated Content

Professionally made video is the future of web video content according to a new report from AccuStream iMedia Research. A sharp increase in entertainment made for children and television will account for a large portion of growth, making a case for online brand marketing growth in the space as well.  For more on this read the following story from eMarketer.com: Is Professional Content the Future of Online Video? The big guys are piling in now that some of the models have proven there are eyeballs online.