Friday, December 3, 2010 at 03:16PM Well, she's more than two months away, but there's already a lot of buzz about which advertisers are coming to the party. Here's Advertising Age's list of Yes, No and Maybes. Who's buying ad time in Super Bowl XLV. And just because it would be bad form NOT to include some video in this deweymedia blog post, here are two of my my favorite Super Bowl commercials.
Tuesday, January 27, 2009 at 02:59PM Super Bowl XLIII is closing fast... 5 days and counting to Show Time. ABC is asking $3m per 30-second commercial and it's not clear they are going to get it for all the ads. Without most of the car companies (except TOYOTAO) and other classic big advertisers, there are fewer multi-commercial buys. But many of the old standards will return to the ring. From Pepsi and Coke, to ETRADE and MONSTER, ANHEUSER BUSCH and GO DADDY.
Have not found a site that is offering all the new commercials being offered this year, but here's a site containing many of the classics: SPIKE TV SUPER BOWL ADS OF THE PAST.
Each advertiser uses a different strategy when it comes to releasing their upcoming Super Bowl 2009 ads. Some like Career Builder feature them on their site: CAREER BUILDER COMMERCIAL/SITE .
Go Daddy's ads were 'leaked.' Despite the fact that they center on race car femme fatale Danica Patrick, they are puerile and sexist. Leaking these ads was probably one of their only remaining strategies to get the ads out there.
Just not feeling that Super Bowl excitement this year. Maybe it'll start kicking in later in the week.
Here's an ad for TOYOTA's new 2009 COROLLA