Brothers Ethan and Joel Coen best known for writing and directing the movies, "No Country for Old Men", "Fargo", "Raising Arizona" and "O Brother, Where Art Thou?" have taken up the green cause producing a spoof ad for a new 'Clean Coal' air freshener. We'll see if the buzz builds around their effort meant to bring attention to the fallacy of clean coal. Their ad certainly delivers a poignant critique. The tone shift at the end of the spot using the dark montone music and the black screen certainly shocks you back to reality.
Here's a link to the Reality Web Site which shows the video and has the signup info for those interested in joining their email list.